Katie Robbert: Where Data Strategy Meets Human-Centered Leadership
When marketing analytics feels like trying to solve a Rubik’s cube blindfolded, Katie Robbert is the person who not only helps you see the colors but teaches you a simple system for solving it yourself.
As CEO and co-founder of Trust Insights, Katie has mastered the rare skill of translating complex data concepts into actionable strategies that actually work in the real world. While others get lost in technical jargon and theoretical models, Katie cuts through the noise with refreshing clarity and practicality.
What sets Katie apart isn’t just her technical expertise (though with 20+ years of experience leading digital transformation initiatives, she’s got plenty). It’s her unique blend of analytical thinking and genuine empathy that makes her approach so effective. She doesn’t just understand algorithms—she understands the people implementing them and the challenges they face daily.
Whether she’s leading a workshop, delivering a keynote, or sharing insights on the Marketing Over Coffee podcast, Katie combines:
- Strategic data expertise without the intimidating techspeak
- Practical frameworks you can implement immediately
- Authentic stories from her own leadership journey
- A refreshingly honest perspective on what works (and what doesn’t)
- A healthy dose of humor and humanity
Katie doesn’t just talk about data strategy—she shows you how to build one that aligns with your actual business goals, resources, and team capabilities. And she does it all while making you feel like you’re getting advice from a trusted colleague rather than being lectured by a distant expert.
If you’re looking for someone who can transform how your organization approaches data without requiring a computer science degree to understand the process, Katie Robbert is your person.